ToFu: Top of Funnel sales funnels are for cold traffic. Cold traffic is like a blind date. The purpose is for you to get to know them by providing value so that your audience get to know like and trust you. If you succeed, the customer might just for over their email so that you can follow-up. A typical example is a landing page the provides a downloadable lead magnet in each for an email.
Based on what you learn about customers during your interactive content, send personalized purchase suggestions. Create how-to videos, product guides, and even finders to assist purchasing decisions. This is the crux of content marketing: Produce useful, personalized content that speaks to your audience and draws them into the ecommerce sales funnel.
If you aim to have a web presence, you've got to have email. It's a convenient way for potential customers and clients to send you a message, Word document, or other files. Thankfully, most web hosts include email in the price of their hosting plans. Some web hosts offer unlimited email account creation (which is great for future growth), while others offer a finite amount. You, naturally, should want unlimited email.
We generally advise to stick to more conservative TLDs like .com, .net., or similar. However, I have seen endings like .pizza, etc. used more commonly so I think you can give it a go. As for which ending, I think that depends a little on the rest of your domain but, in general, I would prefer .cafe because it’s shorter and looks more pleasant in my opinion.
One of the tricks of creating a popular and successful website – whether it be a business or a blog – is to pick a good domain name. However, picking domain names is a relatively tricky endeavor. Not only do you need to make sure potential visitors to your site will understand and remember the name, but you must do some research to see if a name you like is viable. Ultimately, though, by picking a concise and unique name, thinking about the future, and researching potential names, you'll be able to pick a domain that will work for you.
The last 2 years of tracking GoDaddy shared hosting has shown us an uptime of 99.97% and page speed around 554 ms which shows us that GoDaddy is a reliable provider. GoDaddy is an excellent solution for building custom websites as it comes with a simple drag-and-drop website builder (GoCentral) designed for beginners. It also features developer-friendly tools like MySQL, cPanel, CloudLinux, Python, and multiple versions of PHP.
Sendy’s easy to use segmentation allows you to target certain subscribers in your list for specific campaigns. You can divide your list based on several factors which include, demographics, link clicks, how they opted in, email opens and a whole lot more. You can even set custom fields to collect from your list which you can also use for segmentation.
On the plus side, SiteGround offers free automatic daily backups, access to the Cloudflare CDN, high-performance SSDs for all plans, unlimited email accounts and integration of the free LetsEncrypt SSL certificate into sites. The company does limit bandwidth and storage, but even those who claim to offer so-called unlimited bandwidth and storage really have some limits in its terms of service.
It should be noted that Bluehost has a known issue that has been ongoing for years now that precludes the ability to access CPanel on the Safari browser. This effectively precludes any advanced web administration from an iPad and severely compromises the capabilities on macOS' default web browser. I ask Bluehost's support team about this just about every year and they continually come back with a generic "we're working on it," so clearly not a high priority for their team.