Best website builder for makers, sellers and doers.

Understanding the customer’s journey can help you optimize your digital marketing strategies and increase that conversion rate. In our experience, clients struggle to conceptualize the ecommerce sales funnel in a way that benefits the customer and their business. They see it as a streamlined process—an A to B—but picking it apart stage by stage is a much better method. In this post, we’re going to show you how understanding the typical customer journey will help you increase your ecommerce sales funnel's conversion rates and customer retention rates.
I have personally built two different sites using WordPress and found it very easy to use, setup and configure. Once it is initially setup, maintaining the site is as easy as logging into the WordPress admin site and adding your content. I was initially very surprised by the ease of the setup to get my sites up and running. I was able to get the site online and running on a customer domain within 15 minutes. This was a welcome surprise to me the fist time I used WordPress. While WordPress sites are not as simple as drag and drop configuration for the novice computer user, average users will find it easy to edit text and add content using the built in templates. The price is possibly the most attractive feature of WordPress. The word free will often attract users but the usability and ease of the software is what will make users stick with the platform. After building two sites on WordPress, I would strongly recommend it and will surely use it for my future website building projects.
In brief, we are inclined to go along with someone’s suggestion if we think that person is a credible expert (authority), if we regard him or her as a trusted friend (liking), if we feel we owe them one (reciprocity), or if doing so will be consistent with our beliefs or prior commitments (consistency). We are also inclined to make choices that we think are popular (consensus [social proof]), and that will net us a scarce commodity (scarcity).
Mint is a financial website that helps you bring all things money into one place. Their homepage is laid out easy enough to be an excellent start to their funnel. Buttons you need to understand their services are at the top of the page, and those help you learn more and lead you to click around the website. The homepage serves as another great conductor. The graphics get to the heart of what Mint does, and it keeps everything important right at eye level.
A free online store made using Jimdo will enable you to sell up to five products, and that’s why it’s a mistake to call it a comprehensive e-commerce store builder. But you should remember that you get all this without having to spend a dime. Moreover, Jimdo doesn’t charge any sales commission like most traditional e-commerce store builder software (for example, Shopify).
I have personally built two different sites using WordPress and found it very easy to use, setup and configure. Once it is initially setup, maintaining the site is as easy as logging into the WordPress admin site and adding your content. I was initially very surprised by the ease of the setup to get my sites up and running. I was able to get the site online and running on a customer domain within 15 minutes. This was a welcome surprise to me the fist time I used WordPress. While WordPress sites are not as simple as drag and drop configuration for the novice computer user, average users will find it easy to edit text and add content using the built in templates. The price is possibly the most attractive feature of WordPress. The word free will often attract users but the usability and ease of the software is what will make users stick with the platform. After building two sites on WordPress, I would strongly recommend it and will surely use it for my future website building projects.
GoDaddy Website Builder can act as your hub, the place where your friends and contacts can see your posts, photos, videos and more. With the option to link to your Facebook, Twitter, Instagram, Pinterest, LinkedIn and YouTube on your website, your visitors can be everywhere you are on the web. Being able to cover multiple platforms gives you the opportunity to reach more people, while creating appropriate content for each of your socials (like posting all of your photos on Instagram, and tweeting about your most recent business venture on Twitter). By centrally locating all the links in one place – your new website – you are giving your website visitors a seamless experience. Linking to your social media in your website gives you an advantage in communicating with your visitors; the more they can connect with you and do so in the forum that’s most comfortable to them, the more they’ll engage with your site, and thus you or your business.
WordPress boasts of being easy to use for amateurs. However, their support is ludicrously awful--forums only, no backup for more difficult situations. I had an 5 yr plus site that, several dead laptops later--a lost passord & original receipt, pre-2-factor, a free site--that I have lost access to . WP kept repeatedly sending the same canned messages that gave no help at all. I've been at it for WEEKS, & though onechat person offered to send me to customer help, that never happened. I strongly recommend avoiding WordPress.
Arguably one of the most flexible and easy-to-use builders, Site123 lets you customize anything and offers a one-click installation wizard with graphics and templates. Site123 stands out as particularly helpful with its free images library, professional fonts to add visual elements to your site, and creative DIY plans for creating multiple pages (which are unlimited). Plus, since it offers web hosting domain registration, 500 MB storage space, Google Analytics, and is ad-free, you won't feel pressured to switch to a paid plan.	

Groupon may not be as trendy as it once was, but it is still generating millions in sales each month. They get you with an email popup before you ever click on the page. If you bypass the popup, you get to the homepage. It’s laid out very clean and with buttons at the top that very clearly help you find other things you need on the site. The ads that populate are also helpful in getting you to click, therefore generating revenue for their company and closing the sale.
Hi Eric, Thanks so much for your comment! Wix and Weebly both have integrations with POS systems - but only if you're based in the US. However, you won't be able to use this on a free plan - you'll need an ecommerce plan, which lets you accept payments and orders through your website, or to connect a POS sytem as you said. On Wix, the cheapest option would be the $23 per month Business plan (billed annually), and on Weebly this would be the $12 per month Pro plan (also billed annually). If you're setting up a serious ecommerce business and you want more selling features to support you, I recommend checking out Shopify, as it's specifically designed to support online stores. I hope this has helped, and I'll link to some reviews I hope you find helpful too: - Wix eCommerce Review - Weebly Ecommerce Review- Shopify Review Many thanks for reading, and all the best! Lucy
To have an effective eCommerce sales funnel, you must first know what a funnel is even is and how to build one. Lead generation and sales funnels come in many different shapes and sizes. And they work extremely well because they often start off with a very simple task, such as a click or an email submit, and then walk the user through a process where they complete more steps (like an eventual sale) over time.
In all Website Builder plans any data transmitted from your site will be encrypted using a SSL (Secure Sockets Layer) certificate. Your SSL will establish an encrypted link between your web server and the browser of the person visiting your site. This means that all data will be kept private; which is important if you want visitors to your site to be safe. If you want to sell products or services in your store, you will want to have a SSL since it protects credit card and bank numbers from being intercepted by hackers.
I should highlight here that, much like all website builders, SITE123 is not without cons. It’s a simple and intuitive website builder, but it is more suited to building basic websites. If you use only the free options, you won’t be able to create anything but a simple personal website with SITE123. Meanwhile, its free plan has no duration constraints, but limits storage space to 500MB and bandwidth to 1GB.
Not all web templates are equally good in terms of their visual appeal. Outdated templates can have problems not only with displaying on smartphones, but also look like long-established website designs. Such designs may well have been considered beautiful and professional for their time, but now they are visually outdated. Website builder leaders stay in sync with web design trends and replace their lower quality old templates with new ones.
GoDaddy Website Builder is an online editing and publishing tool that helps you create a website, regardless of your technical skill level. Just create an account, pick a design and use the built-in editor to add your own images and text. You can make your website as simple or complex as you’d like. Need to sell your stuff online? No problem. You can add a full online store complete with product listings, coupons, shopping cart, shipping and multiple payment options.
Great writeup Tom! What do you think of clickfunnels as a website builder? A lot of my friends keep telling me to use it but I don't think its a website builder from what I can see. I'm willing to pay the money for only if it's a good website builder. I was doing some research and found these share funnel things. I like that fact that I can import template that are all ready to be used. What do you think of it? Just trying to look for some real opinions so doing some research first.

This seemingly simple sales funnel template uses the incredible power of so-called “micro-commitments” via interaction with a survey to drive users through your sales funnel. Inducing micro-commitments was pioneered by researchers such as Prof. Robert Cialdini (also known as “Godfather of Influence”), Regent’s Professor Emeritus of Psychology and Marketing at Arizona State University. This strategy addresses the axiom that a new customer will always have reservations about purchasing from a business the first time. Prof. Cialdin’'s work conclusively demonstrated that this major stumbling that can be overcome by getting them to first make small engagements with the business, for example participating in a survey, signing up for a free trial, or making an initial micro-payment of a few dollars to try out a service. Once these simple interactions have occurred, the customer is psychologically more disposed to further, more significant interactions with the business, such as a full purchase. (For a fascinating deep dive in the science behind this we thoroughly recommend his book, Influence: The Psychology of Persuasion).
This sales funnel has been optimized specifically for high-ticket items, particularly those that require an ongoing subscription or payment plan, which as per research discussed in the Havard Business Review is almost always the best way to sell them. While our other sales funnels use a variety of marketing techniques that will significantly boost conversions, evidence has shown that they are primarily useful for purchases up to around $400-$500. Above this level there is psychological barrier which requires a different approach. In order for a potential customer to commit a significant amount of money, they will require much more information about the product, customer reviews, testimonials, or comments from past purchasers, and a review of other alternatives, and all this content still needs to presented in an easy-to-digest format.

Ghost is an independent non-profit organisation. We build publishing tools for modern journalism & publishing because we believe freedom of speech is important. Our software is released under a free open source license, our business model is completely transparent, and our legal structure means that 100% of the money we make is reinvested into making Ghost better.
With no page limit and 500 MB of space, you'll likely have more than enough space to build your site, and it even provides HTTPS/SSL encryption, meaning your visitor's information will be kept safe. Plus, you're able to integrate your site seamlessly with social media accounts. If you do decide to use Jimdo, beware of one thing: the builder prevents free websites from being indexed by search engines.
Got products to sell? Online Store has you covered. Create a sleek-looking online store, sell on marketplaces like Amazon and Etsy, track inventory in one place, choose from flexible shipping and payment options, even let customers book appointments online. Whether you sell products, services or digital content, GoDaddy Online Store has everything you need to successfully sell online. Features available with paid plans.	

It is called a funnel because when marketers show off the graph of what they are doing, it ends up looking like a funnel, thus the name. It could also be called a path or journey. This map shows the path customers take through a website. A funnel also lets you see if something on your site is a roadblock to purchase. If a large portion of your visitors take a particular path and none of them are converted to customers, you need to study that path. What is it about that journey that doesn’t lead them to purchase?
Matt Ackerson founded AutoGrow (Petovera Inc.) in 2010 as a conversion-focused web design agency. The company has since worked one-on-one with over 500 customers and clients to create their sales funnels. Matt is a graduate of Cornell University. He and AutoGrow have been featured in Techcrunch, Forbes, Inc, Venture Beat, Mashable, and Popular Science among others. He and the team write in-depth articles on digital marketing, sales funnel design, and also offer an advanced funnel training course here on AutoGrow.co	

Students, artists, NGOs and charities can apply to use the premium IM Creator software for free by filling in this form. The community enrichment team will then review your application, normally within 72 hours. If approved, the license will then be added to the first site you publish, and will be ad-free. You’ll also be able to connect your own domain name.
In brief, we are inclined to go along with someone’s suggestion if we think that person is a credible expert (authority), if we regard him or her as a trusted friend (liking), if we feel we owe them one (reciprocity), or if doing so will be consistent with our beliefs or prior commitments (consistency). We are also inclined to make choices that we think are popular (consensus [social proof]), and that will net us a scarce commodity (scarcity).
FuFu: Follow up Funnel sales funnels are for repeat customers. These funnels maximize the value of each customer over the lifetime of the relationship. To do this, you will follow-up and send customers to other sales funnels that offer more expensive products. For example, customers already purchased your $37 product in sales funnel #1. So in sales funnel #2, you can offer a $297 product. In sales funnel #3, you can offer a $997 product.
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