1. Is it going to be a static HTML site or do you need a website builder or a CMS? If you only need a simple static website, any host will do the job just fine, so you can concentrate on the cheapest pricing. However, if you need a CMS or website builder solution, look at the best providers that include auto-installers or built-in website builders.
For example, Google has registered: Google.net, Google.info, Google.co, Google.cc, Googel.com, Gogole.com and many many more. They all redirect users to the main: Google.com domain name, but they bought all of them because they didn’t want other people to run phishing and scamming websites and tricking people into thinking they are actually on Google when in fact they were getting scammed and hacked.
Beyond that, DreamHost is a top website hosting platform for many reasons. First, it operates its own control panel, which is convenient and easy to understand. While phone customer support isn't available 24/7, it is responsive to live chat and tickets. The company uses super-fast SSDs for all its storage, has a free SSL certificate (for more secured web browsing) and provides SSH access for those plans that are intended for more technical users.
To have an effective eCommerce sales funnel, you must first know what a funnel is even is and how to build one. Lead generation and sales funnels come in many different shapes and sizes. And they work extremely well because they often start off with a very simple task, such as a click or an email submit, and then walk the user through a process where they complete more steps (like an eventual sale) over time.
All of this infrastructure has been built out to support the a wide range of hosting services. The family-owned company gains points for understanding the importance of transaction security by offering free AutoSSL and Let's Encrypt SSL encryption for its plans. While the company offers sophisticated services for technically strong clients, it also has a Weebly web builder option to get you up and running quickly.
The company offers strong security features (LetsEncrypt SSL), a variety of domain management tools and unlimited data transfer per month. WordPress comes pre-installed and the company also has its own easy-to-use and beginner-friendly website builder. They don’t have cPanel which is well known in the web developers industry, but DreamHost offers their own admin panel which pretty much does the same as cPanel or Plesk.
It should be noted that Bluehost has a known issue that has been ongoing for years now that precludes the ability to access CPanel on the Safari browser. This effectively precludes any advanced web administration from an iPad and severely compromises the capabilities on macOS' default web browser. I ask Bluehost's support team about this just about every year and they continually come back with a generic "we're working on it," so clearly not a high priority for their team.